Thank you to Adam Weiss, Steve Garfield, and Jeff Cutler for presenting our Social Media workshop on April 7th. Here are some of the notes and suggestions they were able to provide those in attendance. Blogging helps to build your own brand. It should be 80% helping those who are reading it and only 20% promoting your business. Blogs should allow for comments from those reading it for more participation results. Use DIG.com to DIG your story blog. The more people it is read, the more who dig it, the more successful it will be! Use "Technoradi" which is a ranking site for blogs for people to rank your blog.
Twitter~ You follow people, and people follow you. Put your circle of friends and competitors in your community to start to see what is out there. Use http://search.twitter.com to find the topics of interest to you. 5 things to do with Twitter~ 1. Research your target (who are they, what are they doing, build relationships). 2. Use it to build email data base. 3. Build relationships with people you meet. Tell people what you do. 4. Share your blog post on Twitter once in awhile. 5. Use it to build one to one contact with your target market.
Podcasting: Who podcasts...People with passion about connections. If they download, they are listening. Average income of podcasters in 2008 is $75k or more. 6.5 million people listen to a podcast a day. Visit www.podcastconsultant.net to see how to podcast. Use Blogtalkradio.com to record a conversation over the phone to podcast it. You Tube and Podcasting, anyone can be their own media producer today. Listeners look for great news and choose from many to get something good. Podcast shouldn't be longer than 20minutes with 2 or less topics for success!
These are just a few of the great information shared that night! Don't miss out on our next workshop on May 12th, 2009!
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